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Difference Between SEM and SEO
In digital marketing, two similar-sounding words often appear: SEO (search engine optimisation) and SEM (search engine marketing). While they might seem similar, they represent distinct strategies wit...
Infinuevo Team - 07 Jul 2025
Effects of AI on Advertising
If we explain advertising in simple words, we can convey it as “business and art together.” Business, because it approaches the target audience to sell them something. Art, because it gives a way...
Infinuevo Team - 07 Jul 2025
Common Branding Mistakes done by Brands and Individuals
While scrolling through Instagram, we land over a company that was famous over PAN India. It had a big name offline, as people knew it from its physical outlets. But there was a problem that we saw ...
Anuj Tiwari - 07 Jul 2025
Do You Need a Website?
While individuals working in advertising, we all have a habit to ask every new person that we meet if they are doing online ads or not. We landed on a restaurant owner, where one of our colleagues ga...
Anuj Tiwari - 06 Jul 2025